Aug 31
Apple has responded to news that NBC will not renew its iTunes contract. In a shocker, NBC wanted an eye popping $4.99 per episode, which is up from the $1.99 price that over 50 cable networks have agreed to this fall. As a result, the iTunes Store will not offer any episodes from the upcoming seasons of NBC TV shows.
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_c.png?x-id=52a9aa68-24f2-412e-a24e-cf89308d187e)
Why Steve Jobs Will Never Offer Music Subscriptions
Don’t hold your breath for music subscriptions from Apple’s iTunes music store — Steve Jobs will never offer them. Renting music flies in the face of consumer behavior. Consumers want to buy music, not rent it, and a big part of Steve Jobs’ genius is his firm, intuitive grasp of how consumers behave, and tailoring Apple’s technology to accommodate it — not the other way around.
Linen Theme by The Theme Foundry
Copyright © 2012 Ryan Petty. All rights reserved.